TBG London

Before planning commences, we request that a media brief is completed.
This allows both client and agency to agree on the specifics of the campaign and also ensures the involved resource […]

With a focus on measurable results, TBG London’s primary objective, once a campaign is live, is to gather and analyse the huge volume of information that is available to us, […]

Ad serving is a technological solution that delivers advertising creative to the user’s internet browser.
The service has developed dramatically since the first ad server was introduced by NetGravity in 1996.  […]

The aim of media planning is to select the correct media placements, taking into account the campaign offer and creative message, which in turn ensures the campaign Key Performance Indicators […]

TBG London’s strategic digital recommendations are presented after a comprehensive review of your business objectives, market conditions, competitors and customers. 
We use this information to ascertain your business’ focus and positioning […]

Competitor Intelligence allows us to understand the strengths and weaknesses of your competitors’ online activity and product focus together with their strategies and reactions to market conditions.
By understanding their activities […]

We use a variety of customer profiling methods and tools to analyse how your current and target customer fits into your marketplace and product set, from the media that they […]